media relations Archives

why the “relations” in media relations is here to stay

Account director Bridget Hagan consulted some of our journalist contacts to hear what they had to say about the use of AI in the PR and journalism industries. Read more to learn how to best use AI in your media relations strategy and efforts.

our role in the adoption of AI technologies, like ChatGPT

I’ve been asked a lot of questions about my take – akhia’s take – on AI, specifically as it relates to the emergence of ChatGPT.

three considerations for perfecting your pitch

Account Director Bridget Hagan offers insight into media preferences and priorities from Muck Rack’s 2022 State of Journalism report that are key to perfecting your PR pitch.

PR in 2021: what’s changed, what’s stayed the same

Account Director Bridget Hagan got a stats-driven look at the evolving PR landscape and journalist outreach while attended Cision’s first State of the Media Summit. Read more about her three big takeaways for brands.

read a little, learn a lot:

why the “relations” in media relations is here to stay

our role in the adoption of AI technologies, like ChatGPT

three considerations for perfecting your pitch

PR in 2021: what’s changed, what’s stayed the same