stay ahead of the curve.

Continue to trust the essentials to drive your business forward.

Are your communication tools working for you? Are they keeping you focused on the most important aspects of your business right now, like staffing and labor strategies? Employee engagement and retention? The Buyer’s Journey? Digital transformation? Virtual selling? As a communications professional you want all of your attention right where it should be: optimizing your communication strategy … with the communication essentials.

the essentials:

virtual sales training

Everything we knew to be true about selling got turned on its head. How do we shift?

employer brand audit

To overcome recruitment and retention challenges, build a brand that is focused on your most valuable asset – your employees.

solve 2.0

Design your roadmap for the next 30 days. It’s time to expand beyond your pandemic communications plan.

Essentials_Blocks_590x590_flat_0005_Voice of Customer

voice of the customer approach

The only voice that matters has had their world turned upside down. Has there ever been a better time to listen?

Essentials_Blocks_590x590_flat_0002_Buyers Journey

buyer's journey stages

The journey looks a lot different. See for yourself and what it could mean for your business.

Essentials_Blocks_590x590_flat_0004_Internal Communication

creating an internal communications plan

Don’t take it personally. Make it personal. Employees want to feel heard right now.

read a little, learn a lot:

communication essentials – my New Year’s resolution? to not have one.

Why do we make things hard on ourselves? Think about New Year’s resolutions. Now, imagine you established KPIs the same way. Why do we use that approach in New Year’s resolutions? We are setting ourselves up for failure from day one because you can’t manage what you can’t measure.

communication essentials – did I pronounce that right? Uh, no. Not even close.

Companies like Hyundai are starting to show customers how to pronounce their name correctly and according to me…why not? Why not do it across the board? Why not ask every brand to consider this?

podcast: being more cybersecure

Kathy Jambor, Marketing Director at Antigen Security, joins host Ben Brugler and creative director, Mike Lawrence, for the latest Random Thoughts podcast to talk about the tricks attackers use and what companies can do to stay more cybersecure.

communication essentials – is this business model even possible today?

When was the last time you could honestly say you exceeded expectations? When was the last time you accepted anything less than ‘better than great’?

communication essentials – who we are at 25.

Over the past year we’ve been celebrating 25 years of akhia communications. But now is finally the day I’ve been waiting. It’s been hard to wait 11 months to do this but I now have the chance to close out our 25 year celebration by telling a little bit about just who we are at this quarter-century mark.

overcoming the inbox bloat that comes with election season

Election Day 2022 is less than a month away! Did you know there is a negative correlation between election proximity and email open rates? Learn four tips to help your brand stand out and get seen in a bloated inbox.